NetSuite simultaneously centralizes back office operations, sales management and customer experiences into a unified cloud platform. This consolidated view empowers smarter decisions using data spanning departments and channels.
As an end-to-end solution, NetSuite activates modules needed to run a complete business. Core components handle essentials like financials, inventory and reporting (ERP), salesforce automation and marketing (CRM), along with digital commerce.
This overview examines key strengths of NetSuite’s modules to understand how they create an integrated foundation for growth.
Centralizing Back Office Operations with ERP
Enterprise Resource Planning (ERP) software standardizes management of finances, supply chain, manufacturing, projects, payroll and reporting. Manual disconnected processes give way to platform efficiencies connecting teams enterprise-wide.
NetSuite ERP capabilities optimize internal operations with:
- Financial Management – Automate complex global accounting, revenue recognition, expense allocation and financial planning.
- Inventory Management – Gain real-time visibility into stock levels and costs across distribution centers. Optimize cycle counting, transfers and reorder policies.
- Order Orchestration – Configure workflows managing quotes, sales orders, returns and payments by business model.
- Supply Chain Management – Strategically manage vendors, purchasing, receipts, payables and procurement workflows.
- Production Management – Schedule production, cost components, routing steps and co-products for manufacturing verticals.
- People Management – Streamline payroll, expenses, timesheets, commissions and HR workflows in over 100 countries.
- Reporting and Analytics – Create reports/dashboards by role with drill-down access into detail records supporting decisions.
With core operations firing on all cylinders, attention shifts to maximizing customer lifetime value. CRM capabilities accelerate and enhance client relationships at every touchpoint.
Boosting Sales Productivity with CRM
Customer Relationship Management (CRM) software nurtures marketing qualified leads to closed sales, then provides stellar post-purchase support experiences. These customer-centric capabilities help identify, attract and retain clients increasing long term profitability.
NetSuite CRM empowers sales and service teams with:
- Marketing Automation – Nurture prospects via targeted email campaigns, landing pages, social posts and ads based on their buyer stage.
- Lead Management – Assign, score and route every sales lead quickly with configurable workflows to ensure rapid response.
- Opportunity Management – Manage opportunities across consistent sales stages tailored to your process.
- Upselling/Cross-selling – Identify and pitch relevant products to existing customers using smart recommendations.
- Quotes and Proposals – Generate perfectly formatted quotes and proposals with scheduled reminders for follow up.
- Commissions Management – Create flexible commission plans calculated using sophisticated sales performance metrics.
- Case and SLA Management – Route cases to appropriate teams and ensure adherence to service contracts.
- Customer Self-Service – Deflect calls and enable convenience by providing 24/7 online support resources.
- Call Center Support – Empower call centers with complete customer records and resolution tracking capabilities.
With internal teams rowing in unison, attention shifts to differentiation possible through personalized digital experiences. eCommerce modules facilitate this transformation.
Personalizing Experiences with eCommerce
eCommerce software creates dynamic branded webstores that unify B2B and B2C sales processes online. Sophisticated modes of finding, evaluating and selecting products drive higher lifetime value.
NetSuite eCommerce powers next-gen buying journeys through:
- Cross-Channel Order Management – Fulfill orders from any channel via unified inventory visibility and workflows.
- Self-Service Account Management – Customers access order history, invoices, statuses and account info independently 24/7.
- Catered Product Experiences – Control recommendations, promotions and pricing displayed to website visitors based on attributes.
- B2B Purchasing Portals – Restrict catalog browsing and transactions based on validated customer accounts and contracts.
- Optimization Tools – Perform A/B testing of offers and creative to increase average order value.
- International Support – Natively render currencies, languages, payments and taxes for over 100 countries.
- Analytics Integration – Unite web store transaction data with existing business metrics across all departments.
Realizing Value Through Software Expertise
NetSuite shatters operational silos to harness data synergies that directly impact growth and profitability. However, complexity requires experience both implementing and tailoring the various platform modules over time to meet changing needs.
SuiteRep guides rapid adoption leveraging certified NetSuite developers and consultants alongside decade of enablement best practices that accelerate capability consumption. With deep vertical expertise, SuiteRep ensures you receive maximum return on investment from NetSuite’s ERP, CRM and eCommerce functionality today…and tomorrow.
Contact SuiteRep to explore how their NetSuite specialist team facilitates success through any expansion, migration or upgrade initiatives.
