When you hear the word LinkedIn, you would think about the website where people make accounts and look for jobs. On the opposite end, there are companies that look for their talent and workers on LinkedIn. However, LinkedIn isn’t just used for hiring and finding people. Think of it as something like a social media website. That is because there are professionals or even companies who can post anything. These things aren’t just related to work because they can be a lot of different things.
What other things can LinkedIn do?
LinkedIn is a place where people seek employment and companies look for workers, often staying updated on technology trends. This ends up being a network of professions or professional people. They have the connections to be made; if one works on a single project and it ends, the feedback that they can get can go a long way. The worker can be recommended to another company, or the company can see what the worker has done previously.
Related to networking, companies share information, at least what they can, and are willing to share with others. Marketing is also done on LinkedIn, because some companies want to promote whatever it is that they’re selling. This opens up for a more personalized marketing scheme, because only people on LinkedIn can see these things.
There are also free lectures or industry insights that can be obtained from LinkedIn. There are professionals there and people who have high-ranking positions in some companies. They’ll be sharing some secrets and tips when it comes to the field they are in. LinkedIn is a good place to look for information for your chosen career, and these things are free. Whether they are reliable or not, it’s up to you to check on the data given.
LinkedIn increasing the value and ease of market research
We already mentioned that LinkedIn is a good place for marketing. Marketing aside, people and companies who are on LinkedIn take advantage of the market research available on the site. Since a lot of companies and professionals can share some secrets, you too can use those things to your advantage. Companies also use market research on LinkedIn to find out what’s hot and what’s not. Think about the cyptomarket, which is also available on LinkedIn. People there would share which coins are good to invest in, the ones to avoid, and the ones that are just plain scams.
It all depends on how you use the market research available on LinkedIn. You can even use the LinkedIn company data API to get the specific data that you want without the hassle. This API makes things easier for you, and it can be used to find suitable candidates to hire. Companies that are sifting through applicants can use the API to make things easier and faster to break down and find the right candidate. It goes beyond just market research, as data can be obtained easily with this API.
LinkedIn is more than just a place for hiring people; it is also a site where you can do market research and get some free insider information for certain fields in business.
